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Press Release

DATA CENTRE INDUSTRY UNDERGOING 'MONUMENTAL CHANGES' - KEY THEME AT POWER AND COOLING EVENT

London, 4 September 2008 - The forthcoming Power and Cooling for Data Centres - World Forum (London 2-3 October - www.datacentres.com/pac) will host a series of discussions and debates focused on what is being described as 'monumental changes' that Data Centres are now undergoing as they confront the process of change imposed by the pressing requirement for energy efficiency and carbon reductions. The World Forum will bring together experts in the field of power, cooling, Green, environmental, renewable and innovative technologies in a content rich programme that tackles the core challenges confronting data centres now. 'The Data Centre industry is going through monumental changes and the focus on Green IT and energy efficiency is fundamentally changing how businesses operate, commented Michael Manos, general manager, Data Centres for Microsoft Corporation who is keynoting at the event. 'Data Center Design, Power, and Cooling issues are increasingly becoming key drivers within the many businesses. Power and Cooling '08 is a key opportunity to think through the challenges and opportunities to network, learn, and interact with the best of the global thoughts in this space.' This year's speaker academy bring much thought leadership to the World Forum, which will also include a special and actionable workshop provided by BICSI: 'Using just 10 design criteria understand how to build your data centre to be not only efficient but standards compliant.' In addition the audience will hear from investors in new data centre build plans, and case studies of how power and cooling is being approached as well as new locations for data centres with land, connectivity and cheaper power resources. Sponsors include Upsite Technology, Invest in Iceland, Scottish Enterprise, Microsoft, Migration Solutions, Daxten, Jacarta, Relocom, and Media Partners DCS and Data Centre News. 'The sheer range of challenges and critical factors impacting data centres uniquely brings together the leadership of providers and users, investors and vendors, managed service providers and specialist data centre facility owners,' commented Nicola Hayes, vice president of BroadGroup. 'Power and Cooling enables a compelling and unique opportunity for gaining deep market insight and high level networking. The World Forum sustains its reputation as the leading event focused on these challenges.' Registrations to the event under the early bird scheme close on September 12th. Further information on the event can be found at www.datacentres.com/pac

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